OCT 2022-PRESENT
Senior UX Designer, Google, San Francisco
I’m currently leading UX design for an internal tools and automation team which enables better support experiences for our advertisers, powering the Ads business strategy.
JUL 2021-OCT 2022
Lead UX / UI Designer, HPE Design System, San Francisco
Leveraging prior experience in establishing web style guides, I contributed to the HPE Design System, designing scalable patterns and components for enterprise-level solutions. This role involves extensive cross-functional collaboration and a focus on meeting the diverse needs of internal stakeholders and a global customer base.
2016–JUL 2021 • SAN FRANCISCO
Digital Art Director, Common Sense Media, San Francisco
Led and mentored the product design team for a high-impact platform serving over 5 million users. I established the foundational product design practice by defining organization-wide design principles and spearheading the creation of a comprehensive web design system. Collaborated closely with content, engineering, product management, and marketing stakeholders to deliver effective digital experiences.
2014–2016
Lead Designer, Amplifier Strategies, San Francisco
Spearheaded the development of brand strategies and communication design for mission-driven organizations within the nonprofit and philanthropic sectors. Partnered directly with leadership at organizations including Living Goods, Barefoot College, and the Skoll Foundation, utilizing visual storytelling and effective communication design to amplify their impact.
2012
Communication Designer, Greenpeace, New Delhi
As an in-house communication designer, I developed impactful visual materials aligned with the Greenpeace brand to support environmental campaigns focused on sustainable fishing, conservation, and renewable energy.
2011–2012
Independent Design Consultant, New Delhi
Established and managed an independent design practice, gaining expertise in client management, partnership development, and contract negotiation. Notably, I secured and delivered a website design for the IUCN (International Union for Conservation of Nature) aimed at engaging young audiences on coastal ecosystem sustainability.
2010–2011 • SINGAPORE
Interaction Designer, Aleph Labs, Singapore
Transitioned to interaction design, creating high-fidelity interface designs for financial applications and websites within a diverse, international team. This role marked a significant step in developing my digital design expertise.
2009–2010
Master of Arts, Singapore
Undertook a research-based MA program, culminating in the authoring, illustration, and design of a city guide book. This program enhanced my design research, critical thinking, and cross-cultural design considerations through collaborative projects and ethnographic field research.
2008–2009
Graphic Designer, Fisheye Design Studio, New Delhi
Key contributor to a small design team, developing brand identities, environmental graphics, print collateral, and websites. Gained foundational experience in the intersection of graphic design and art under the mentorship of senior designers.
