I am a UX design leader who excels at turning complex business strategy into clear, meaningful paths for the user.
I bring 15 years of experience delivering high-impact UX. My career spans from currently leading user experience for critical automation tools at Google to driving company-wide design systems at Hewlett Packard Enterprise and Common Sense Media. My expertise lies in untangling messy, complicated systems and transforming them into intuitive interfaces that people actually enjoy using. Above all, I’m a collaborative leader who protects user needs while helping businesses scale.
Selected Work-
Standard multiselect dropdowns isolate screen-reader and keyboard-only users due to flawed focus management and unannounced state changes. Partnering with a cross-functional team at Hewlett Packard Enterprise, I co-designed a screen-reader optimized multiselect interface component that provides clear, real-time audio and visual feedback during item interaction. Document/Patent number: US-12353694-B2
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Stepped into a strategic product leadership vacuum to design an AI-powered internal developer tool. By acting as the strategic bridge between frontend and backend teams, we transformed a fragmented ecosystem. The resulting platform automated repetitive integrations and closed the design-to-production gap by generating clean Angular component code directly from Figma designs. Ultimately, we slashed application initialization and pre-configuration time from a full month down to just 10 seconds.
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To fix a fragmented internal ecosystem where Google Ads customer bugs sat idle, I spearheaded the UX strategy to transform a reactive, developer-focused ticketing system into a proactive, customer-centric insights platform. I facilitated a cross-functional design sprint to align four distinct global business units on shared pain points and critical user journeys. The final MVP interface drastically cut detection-to-alert latency, optimizing the entire bug lifecycle and relieving intense client retention pressure on our support and client-facing teams.
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When I joined Common Sense Media, fragmented product teams and legacy code had created massive design debt, resulting in severe interface inconsistencies. To fix this, I led the creation of "Common Kit," a centralized, modular design system built on atomic design principles and cross-functional alliances with engineering. The system significantly reduced time-to-market for new features, streamlined cross-device testing, and secured dedicated leadership backing to maintain it as the living foundation for all future product experiences.
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To fix a confusing homepage hierarchy that buried Common Sense Media’s core offerings, I led a cross-disciplinary team to design a media-forward, highly intuitive interface. Collaborating closely with research, content, and engineering, we launched a restructured page that prioritized search, age-specific advice, and content curation. The redesign successfully unlocked deeper user engagement—decreasing exit rates by 1.6%, increasing organic traffic by 4.5%, and boosting top-section content clicks by 4x on desktop and over 10x on mobile.